A lead magnet is a useful resource exchanged for a conversation, not an excuse to collect contacts. Start with one narrow problem your buyers already ask about: a size guide, price checklist, gift guide, or delivery planner.
Make the value immediate
Name the outcome clearly and deliver it as soon as someone starts the chat. A one-page checklist that helps today usually beats a long ebook that stays unread. Promote the same offer in Stories, posts, packaging, and your profile link.
Ask one useful question
After delivery, ask a single question that improves the next recommendation. In AdChat, save the answer as a tag and use it only for relevant follow-up. Track starts, replies, and orders by source; improve the offer that brings engaged people, not just clicks.